SHARLENE BURRIS

(COO)

Sharlene, a bicycle rider and personal safety consultant, is a champion for the use of Wheel Effects rotating wheel ornaments. She recognizes their potential value for bicyclists, including allowing for individual expression and providing a reflective element that can increase visibility to drivers.  Sharlene has nearly two decades as a partner at both Media Planett, LLC and Wheel Effects, LLC (WFX). She now serves as the Chief Operating Officer at WFX.  In this role, she promotes greater recognition for the Wheel Effects, LLC brand globally.